The Hats We Wear

so…you’re ready explore our versatility. what hats do we wear? what roles do we play?

while we offer numerous services under our umbrella, and while we’re capable of offering a holistic, full-service approach to the complex task of marketing — you are never obligated to engage more than you’re ready to pursue at the moment that you decide to reach out to us.

for example, you can simply hire us for a targeted service like a logo design. maybe you need a brand or sales audit. it’s whatever you need for wherever you stand with your organization’s growth. you wouldn’t believe how many feel the urge to tell us at the outset that they’re not ready for all that we can deliver. that’s perfectly fine, of course!

PROJECT RESOURCE

• you’ve got a targeted need — like let’s say you want a new logo or some google research;
• you want to extend the capacity of your internal team — like let’s say you have an overflow concern.
• projects are typically billed at a flat rate (given a finite or estimated scope of work).

CONSULTANT

• you’re struggling to advance an initiative in-house — and an “outside” voice would make the difference;
• you’re out of ideas and banging your head against a wall;
• you want to know what competitors are doing in your position;
• you would like to have a firmer grasp on industry best practices.
• consulting is typically billed by the hour (given a finite, estimated or indefinite scope).

DIRECTOR OF MARKETING

• you’re a small business without a dedicated marketing function — and you need someone to drive it;
• you’re a mid-sized to large business — and you have a temporary need for someone to direct marketing.
• direction is typically billed as a monthly retainer (given a a finite, estimated or indefinite scope).

GUEST BLOGGER OR SPEAKER

• you regularly publish content on your website — and you value a fresh perspective in a pinch;
• you take a regular marketing meeting — and you want an “outside” voice to motivate/contribute;
• you’re planning an event — and you need someone to speak, build credibility and generate excitement.
• blogging and speaking are typically billed at a flat rate (given a finite or estimated scope).